Remarketing lets you show ads to people who have visited your website or used your mobile app before.
Show ads to your past visitors as they browse Display Network websites and use Display Network apps.
Show dynamic ads to past visitors with products and services they viewed on your website as they browse Display Network websites and use Display Network apps.
Show ads to people who have used your mobile app or mobile website as they use other mobile apps or browse other mobile websites.
Show ads to your past visitors as they do follow-up searches for what they need on Google, after leaving your website.
Show ads to people who have interacted with your videos or YouTube channel as they use YouTube and browse Display Network videos, websites, and apps.
RLSA for Shopping Campaigns gives our AdWords Specialists the ability to either exclusively target your past website visitors to reach on the search engine results page with your shopping ads or bid more aggressively for users based on their past engagement on your site.